
False Advertising present ‘Belligerent’, a new album collating tracks the band has recorded over the last two years. Due for exclusive release this April via 2670records.

False Advertising present ‘Belligerent’, a new album collating tracks the band has recorded over the last two years. Due for exclusive release this April via 2670records.

False Advertising release the limited edition 7″ Single ‘Give It Your Worst’ on Too Pure Singles Club. Featuring the as-yet unheard B-Side and future new-grunge-anthem ‘Scars’ on medicinal-green vinyl. Recorded by Chris Warr in fellow band member Jen Hingley’s dad’s garage in Oxfordshire and produced by the band themselves. ‘Give It Your Worst’ is fuzz-laden and gritty, shedding light on a tumultuous time that the band experienced last year.
Both sides of the release showcase the band’s knack for instrument-swapping, with ‘Give It Your Worst‘ featuring Chris on guitar up front, and ‘Scars’ seeing them switch with Jen coming forward from behind the drum-kit and taking the lead. Backed up and unified by Josh Sellers‘ characterful bass parts all the way through. With artwork by band-member Jen Hingley, a graphic designer by day (who has worked with the likes of Royal Blood, The Charlatans and Franz Ferdinand). The release showcases the full extent of the band’s DIY-chops.

The 1990’s revival is so popular right now that it’s probably already over, but one act channeling the actually good bits of that damned decade are Manchester via Oxford DIY trio, False Advertising. The band are set to release a new EP, I Would Be So Much Happier If I Just Stopped Caring, next month, and have this week share their riotous new single, Hey You.
Hey You, described by the band as, “a rallying cry against gender stereotyping”, is built around ferocious, almost Pavement like guitar work, and pounding drums, but it’s singer Jen’s howling, visceral vocal that’s the star. There’s a touch of Shirley Manson, with the attitude and noise of early PJ Harvey, and as she repeats the tracks key line, “I am no figurine”, we’d dare anyone to suggest she’s anything but a rock star. Raucous, accessible and with plenty to say, False Advertising are more than worthy of their hype.
The track is taken from the forthcoming EP ‘I Would Be So Much Happier If I Just Stopped Caring’, released 27/10 and available to pre-order on Bandcamp.
Here’s a new track ‘It’s Been A While (So Sick)’ alongside a video pieced together from our time in America at SXSW (which was indeed ‘So Sick’). The song is part of the Three Minute Heroes #HearMeOut album, a compilation released by The Warren Youth Project which saw artists put young people’s lyrics to music.
‘Hey You’ the new single from False Advertising is out now.
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