
Sorry are a bunch of snotty brats from north London who nick ideas from better bands (everyone from Tears For Fears to Oasis – they’re not picky), act like they’re too cool for the interviews they’ve agreed to do – as one poor NME writer recently found to his peril – and whose stage presence is best described as: mild. So it’s quietly devastating to report that the five of them have turned in one of the most incredible debut albums of the year so far.
After competing to see who could release the better songs on SoundCloud, they realised they were, in fact, better together. Sorry create an unusual, sexy take on modern indie rock – the febrile sound of city-dwelling, broke 22-year-olds, whose nights are dominated by hook-up culture and casual drug-taking – as evidenced on their debut album for Domino Records, “925”. Co-produced by James Dring (Gorillaz, Jamie T), it sees them finally wriggle free of being called a guitar band. Lorenz and O’Bryen describe their sound as pop music, but in early press Sorry saw themselves lumped in with bands in the south London music scene – sludgy art-school outfits such as Shame, Goat Girl and HMLTD. “We’re both from north London and live with our mums but play at [Brixton pub] the Windmill a lot,” says Lorenz. “I don’t feel a strong identity to where I’m from.”
According to O’Bryen, journalists and those within the music industry “just want to give people a reason to listen to something by calling it guitar music”. So what are Sorry? They’re a very 2020 band, in that they build their songs round the mood of whatever they’re singing about. A typical Sorry track is just as likely to be inflected with 90s grunge as with jazz or trip-hop.
It’s a weird moment to release this but we hope during this crazy & scary time you can find solace and peace in the musics. Big Thank you to James Dring, Louise, Bertie, Callum, Flo, Laurence, Jack, Will & Everyone at Domino.. and more thanks to our much adored fans, friends and family who have come to shows, listened to the tunes and fuel us with compassion, love and rich experiences. We hope you enjoy
A playful mix of indie, electro, jazz, pop and experimental music, ‘925’ has fun with the old maxim that there are no new ideas. Take lead single and signature song ‘Right Round The Clock’, which gleefully rips off aforementioned 1980s band Tears For Fears’ ‘Mad World’: “I’m feeling kinda crazy/I’m feeling kinda mad/The dreams in which we’re famous are the best I’ve ever had”,sighs Asha Lorenz with an almost audible eye roll. It’s so brazen that it’s actually exciting, the band helping themselves to boomer culture as though they’re slipping £20 notes from their parents’ purses.
Sorry – “Right Round The Clock”, taken from the debut album ‘925’, out now on Domino Recordings.
