PUP – ” Sibling Rivalry “

Posted: June 26, 2019 in ALBUMS, MUSIC
Tags: , ,

Image may contain: text that says 'PUP MORBID STUFF OUT NOW'

A new PUP video is always an event. Over the past six years we’ve seen the Toronto punks impaled, demolished, and nearly killed; covered, 8-bitted, and animated and today, we get a stylish crossover of their two preferred genres.

The new clip for “Sibling Rivalry” blends the body horror imagery and cartoon aesthetic of previous videos to riff on the anxieties of travel, with exaggerated safety brochures and warning signage to complement Stef Babcock’s furious lyricism inspired by a camping trip gone awry.

Additionally, the video offers autobiographical insight into the essential track from one of thebest albums of the year (so far), contextualizing the lyrics as stemming from an actual series of camping trips Babcock has taken with his sister. Things end a little sweeter than they began when the video concludes with a dedication to the band’s siblings, before a brief stills montage of PUP on tour together.

Things end a little sweeter than they began when the video concludes with a dedication to the band’s siblings, before a brief stills montage of PUP on tour together.

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