Andrew Bird is back with a new album aptly titled “My Finest Work Yet”. Andrew Bird has put together his creative dream team to bring his new album and campaign to life. Bird has enlisted author Dave Eggers to write his bio (more of a Q&A that will be included in the album packaging), renowned photographer Amanda Demme (Mark Ronson, Die Antwoord) and creative director Matthew Siskin (Beyonce, Father John Misty). The result will be a highly conceptual, creative marketing campaign with strong visuals to match the powerful music that Andrew has crafted for this album.
All tongues and cheeks aside, “My Finest Work Yet” finds Bird grappling with themes of current day dichotomies and how to identify a moral compass amidst such divisive times. “I’m interested in the idea that our enemies are what make us whole—there’s an intimacy one shares with their opponent when locked in such a struggle. If we were to just walk away would our enemies miss us? How did we get to this point and how can we, through awareness of it, maybe pull ourselves out of this death spiral,” says Bird.