Is this Jack’s White strangest album? Definitely. It’s also his bravest. He’s a known oddball, but there is no stylistic blueprint for this record. Listening to it is an adventure, like a contact sport for one’s ears, and while some find it difficult to digest robot synths, sirens, and shrieks alongside piano dub, there are songs like “Over and Over and Over” that are undeniably fierce rock drenched in scuzzy riffs and pummeling drums. I personally enjoy being sonically assaulted in this way. The track “Corporation” is good point of reference. White emotes a narrative about starting an entrepreneurial endeavor and taking over the world while his guitar schizophrenically fuzzes and freaks in the background. If White’s business is creating a haven to feel free enough to take risks while staying true to his core, then my answer to that shouting chorus line of “Who’s with me?” is a resounding, “I am!”
Music video for “Over and Over and Over” from Jack White’s new album BOARDING HOUSE REACH, Third Man Records.
The Fat Angel Sings 