TOY – ” I’m Still Believing “

Posted: October 28, 2016 in MUSIC
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TOY have shared the new video to ‘I’m Still Believing’, the first single from their forthcoming new album Clear Shot, due for release in October on Heavenly Recordings.

The video’s director, London-based filmmaker Bunny Kinney, envisioned a porject aesthetic resembling an old stumbled-upon VHS tape that had been recorded over numerous times, complete with snippets strange programs and advertisements left behind from previous owners that flicker and fade in and out of the footage of the band performing.

The track itself captures the essence of the band’s penchant for multifaceted arrangements; chiming guitars skirted by elevating synth are soon opened into more pop-tinged territory, during bright choruses framing frontman Tom Dougall’s introspective narrative.

Capped with a signature, elongated break pairing the striking and intricate guitars of Dougall and Dominic O’Dair and the ever-captivating bass of Maxim Barron – the song is a statement from a group still evolving, three records in and able to pull from a wealth of musicianship and experience.

‘I’m Still Believing’ is the first single from TOY’s third studio album ‘Clear Shot’ released October 28th 2016 on Heavenly Recordings. TOY’s second album, 2013’s ‘Join The Dots’, was a fantastic, murky abyss. Judging by the title of their third album – and first single ‘Fast Silver’ – the London-based five-piece are sounding brighter.

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