FLOWERS – ” Everybody’s Dying To Meet You “

Posted: February 14, 2016 in MUSIC
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When we caught Flowers in Cake Shop’s basement at 2014’s CMJ Music Marathon, we were struck both by the delicate nature of the three-piece band’s sound, as well as how strongly it commanded the audience’s attention. “Intrusive Thoughts,” a deep cut on the band’s latest record, Everybody’s Dying To Meet You, captures this well. It starts with Rachel Kenedy’s hushed vocals and an undistorted guitar, building momentum to a powerful crescendo by the track’s end. Everybody’s Dying To Meet You is out today on Kanine; you can stream the entire record on Soundcloud.

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Though debut album Do What You Want To, It’s What You Should Do pleased, for personal tastes, it lacked a certain spark to fulfil its obvious potential. It was an encounter though, which certainly ensured its creators Flowers lured strong and lingering attention. Now the UK trio return with successor Everybody’s Dying To Meet You, a rousing slice of noise infused indie pop that enchants as it enthrals; a release rattling the cage of expectations and all overworked pop offerings around it.

Flowers began in 2012 after vocalist Rachel Kenedy met guitarist Sam Ayres through an advert wanting band mates to help create pop songs which were like “early Madonna through a broken tape machine”. From there a romantic and creative union ensued between them, with drummer Jordan Hockley coming in to complete the band’s line-up. With their first batch of tracks refined by Bernard Butler, debut album Do What You Want To, It’s What You Should Do emerged in 2013 to potent responses and support. It drew keen interest which is surely now set to ignite louder acclaim with Everybody’s Dying To Meet You. Everything about the release, from songwriting and sound to inventive tone has blossomed from its predecessor, emerging an eighties seeded but uniquely current kiss of tenacious indie pop.

Recorded with producer Brian O’Shaughnessey (The Clientele, Primal Scream, My Bloody Valentine), the album opens with Pull My Arm. A slim jangle of guitar with glimpses of ska revelry makes the first contact, strolling beefy rhythms soon joining it before the lively ethereal tone of Kenedy lays evocatively over the dynamically catchy sounds now in full flow. Thoughts are sparked of bands like Mo-dettes and Girls At Their Best by the track, ripe spices adding to its boisterous charm and rousing adventure.

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