Following the release of his critically acclaimed fifth studio album “Out In The World”, GUM has unveiled the video for new single Low To Low. The DIY-vibe video was shot in Fremantle with POND co-conspirator Jamie Terry. “My mate Az gave me 16 panels of Perspex he had found, who knows where? GUM thinks outside (and inside) the box,” says Watson of the video. “Now that the dust has settled on Out In The World, I think this is probably my favourite track from the album, and I know it is for lots of other people too, so I wanted to make a visual for it,”
Official video for new single Low To Low by GUM. Listen to the new album Out In The World:
GUM is the moniker for Jay Watson, a multi-instrumentalist, songwriter and member of both Tame Impala and Pond. As part of the wider Impala/Spinning Top record label family, GUM’s music has the same swirling psychedelic feel of Tame Impala but often with a tighter feel and even more overt focus on groove and electronics. Latest single “Airwalkin” illustrates this handily, one of GUM’s hardest-hitting tunes to date.
With such well-realised production, this song succeeds from the opening seconds. The beat meshes a phased, caterwauling string section against blasts of distorted synth and hard percussion. The lyrics hardly matter but they give the song some mean r’n’b-laced attitude. Prince, anyone?
With electro synths and vocoder coming in later in the piece, it would all sound silly if it wasn’t so damn convincing. If Tame Impala’s latest album was a bit softer than you would’ve liked, indulge in this for a funkier and harder-edged take on that patented Freo psych sound.
Official video for new single “Airwalkin’ by GUM. Listen to the new album “Out In The World”
An eternal student of sound and song, Jay Watson’s study reaches new levels of distinction on Out In The World, his fifth GUM solo album in almost as many years. “Airwalkin’ is the second single off Out In the World.
“This song is trying to capture the feeling of walking around my rural town with my Discman as a teenager, completely self-conscious about the way I look but completely feeling myself at the same time,” Watson said. Watson also said in April his new solo album had “very coincidental timing with what’s going on now”, though warned against reading into the specifics. “A lot of music for me is just a train of thought that makes sense later. I like using music to just dump emotions.”
“My songs are never about an overly specific theme: at most it will be about trying to evoke a feeling,” he said.
‘Airwalkin” is the third single taken from ‘Out In The World’, following the release of the title track and ‘Don’t Let It Go Out’.
Today GUM, aka Jay Watson (of Tame Impala and Pond fame), releases his fifth studio album Out In The World on Spinning Top Records. It follows his 2018 album The Underdog. Watson said of the new release, “This album is my attempt at making a record that combines my fascination of how other people live their lives, with my own internal desire to analyse mine and improve it. ‘Out In The World’ was a phrase that conjured a lot of grandeur and ego, yet somehow felt really small and wholesome at the same time.”
Check out the video for Airwalkin. It’s a technicolour spectacle created using claymation by director Alex McLaren.
The Orchard Music, UMG (on behalf of Spinning Top Records) Don’t Let It Go Out is a new song from GUM from his new album Out In The World – Out 12th June.
Jay Watson Gum “Out In The World” the fifth album from the project helmed by Tame Impala and Pond multiinstrumentalist Jay Watson, Gum.
The title track and first single off the album, Out In The World received critical acclaim from Clash Magazine [“explores his continuing creativity, a psych-pop wonder built around that baroque-tinged acoustic guitar line”], Life Without Andy [“…pairs euphoric funk with Watson’s spacey vocals”], VENTS Magazine [“glimmers with rich textures”], DIY Mag [“soaring”], and NME.
Official video for new single Out In The World by GUM.
The Fat Angel Sings 