Posts Tagged ‘Before We Forgot How To Dream’

Every month Rookie, a website that’s devoted to supporting and encouraging teenage girls and women, selects a theme song. This month they enlisted the enchanting teenage wunderkind SOAK to cover the St. Vincent glittering anti-technology jam “Digital Witness.” In 18-year-old Bridie Monds-Watson’s rendition, the song becomes a destroyed lullaby — a bedtime lull for dystopian times. When she sings “Won’t somebody sell me back to me?” in her pert, childish voice it’s a devastating, ironic twist on the capitalist commentary imbued in Annie Clark’s original. Given how coveted teenagers are as consumers, and how toxic most of this advertising is, it’s an even more harrowing line when Monds-Watons delivers it. This girl deserves to be as big as Lorde, and her ability to refashion Clark’s song in her own image proves it.

Soak’s debut album ‘Before We Forgot How To Dream’ is out on Rough Trade Records on 1st/2nd June 2015

SOAK is the music of eighteen-year-old Bridie Monds-Watson from Derry in  Ireland. I love the simplicity in her music and puzzling out the images in this song, “Sea Creatures.” At one moment I think it’s a love song, with lines like:

When they tell you they love you,They don’t know what love is.
Throw it around like it’s worthless.They don’t know what love is.

Photo: Press

But at other times it feels like the difficulty of understanding the adult world when you’re young. The video adds another dimension to SOAK’s simple and spare song. Director Charlie Rotberg told us via email that he and Bridie “wanted to explore how raw and intense your experience of life is when you’re young, how you continue to experience the world like that as an adult but perhaps get better at hiding it. Using a cross-section of human experience, we set out to examine what lurks just beneath the surface in the lives of many adults.”

There are three different narratives in the short video, all pulled together by one common tragic event. I didn’t see it ending the way it did. Today she announced the release of her debut album, “Before We Forgot How to Dream,” which will come out on June 2nd.