VELVET CRUSH – ” In The Presence Of Greatness “

Posted: October 1, 2018 in ALBUMS, MUSIC
Tags: , , , , ,

Velvet Crush’s first and best album was mistakenly lumped in with the then-predominant shoegazer aesthetic upon its release in 1991, thanks to its British release on the shoegazer-central Creation label and the occasional washes of sparkly electric feedback and creamy-smooth harmonies that settle over some of the songs.

Reissue of the album debut by Velvet Crush LP from 1991, originally released on Creation Records. Recorded & Mixed on 8 Tracks by power pop legend Matthew Sweet, Princeton, New Jersey 1990-91. Produced by Matthew Sweet And Velvet Crush. 

From the liner notes by Ric Menck:
Paul, Jeffrey and I worked out the songs together at our rehearsal space in Providence, Rhode Island. Someone would come in with the germ of an idea and we’d figure out the arrangement together. When we came up with at least three or four decent tunes we’d hop in the van and drive to Matthew’s. Once there, we set up in his living room facing one another, and it usually took two or three takes to capture a performance. Matthew overdubbed his lead guitar bits later. In all, we recorded the entire record in three quick weekend sessions”. 

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In the Presence of Greatness sounds like Big Star’s #1 Record updated for a new decade. The general air of mildly anguished wistfulness is the same, as are the jangly guitars and high harmonies, but Velvet Crush plays with a post-punk sprightliness and a less overtly British Invasion-inspired melodic sense.

Releases October 5th, 2018

Paul Chastain: Bass & Vocals
Ric Menck: drums
Jeffrey Underhill: Guitar
Matthew Sweet Guitar & Harmony Vocals

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